Scaling Up: From Single-Family to Multi-Family Investments

Morgan Keim, The "Creative Capitalist", and the managing director of Ocean Ridge Capital, discusses his focus on elevating the standard of affordable housing in America. He shares his strategies for finding undervalued and neglected assets in cash-flowing markets and turning them into high cashflow, high alpha investments. Keim also talks about his journey in real estate, starting with accidental involvement in a property acquisition and gradually building his portfolio. He emphasizes the importance of creative finance and subject-to transactions in his investment approach. Keim also discusses the challenges and opportunities in investing in Cleveland and shares insights into his diverse portfolio. In this conversation, Morgan Keim discusses creative financing strategies in commercial real estate, including subject-to deals and seller financing. He also shares insights on distressed properties and opportunities for investors. The conversation touches on the importance of building a personal brand through social media and the benefits of networking and connecting with others in the industry.

Takeaways

• Elevating the standard of affordable housing is a mission-driven focus in real estate investing.
• Finding undervalued and neglected assets in cash-flowing markets can lead to high cashflow and high alpha investments.
• Creative finance strategies, such as subject-to transactions, can provide tax benefits and shelter cashflow.
• Investing in Cleveland has become more challenging due to tenant-friendly regulations, but opportunities still exist for finding cheap properties with significant yields.
• Building a diverse portfolio with a mix of LP investments, creative finance properties, and unique value-add opportunities can provide a balanced approach to wealth building. Creative financing strategies like subject-to deals and seller financing can be effective in commercial real estate.
• Distressed properties in commercial real estate can present opportunities for investors.
• Building a personal brand through social media can help establish credibility and attract potential partners and investors.
• Networking and connecting with others in the industry can lead to valuable opportunities and partnerships.

Chapters

00:00
Introduction and Background

01:04
Elevating the Standard of Affordable Housing

05:06
Investing in LA Real Estate on Expert Mode

08:50
Raising Money and Taking Action

14:24
Finding Deals and Building a Portfolio

18:20
Balancing Risk and Strategy

23:48
The Power of Creative Finance and Subject-To Transactions

29:00
Insurance for Creative Financing

30:10
Subject-to Deals in Commercial Properties

31:25
Opportunities in Distressed Commercial Properties

33:39
Favorite Techniques for Seller Financing

39:38
Starting in Multifamily and Building a Personal Brand

42:12
Transitioning to Full-Time Commercial Real Estate

48:31
Effects of Building a Social Media Presence

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